Book Promotion Pay-Off

For the past couple of weeks, I’ve blogged about my experience with online advertising/book promotion and the results. Today, I discuss another site I used and the benefits from it. On April 17, I did a one day .99 cent promotion for, Laid Out and Candle Lit,...

Are Free and Paid Online Book Promotions Worth it?

This is the second installment of results from my advertising experiment. Today, I’ll discuss who I advertised with, both free ads and paid, and if I think they worked. Again, I chose a book that for the first eight months after release performed well. However, after...

Sidebar Advertising/Was It Worth It?

A while ago I decided to do some experimenting with different forms of advertising to see which type worked. Well today, I’ll discuss sidebar advertising. That’s where I chose a well followed blog/review/book website and placed an ad for one of my books to be featured...

Advertising-What works and What doesn’t

From now until the end of May, I’m trying different types of advertising. A paid ad on a popular blog, a paid ad on a new book review site, a free listing on a reading site. I’ll let you know what  worked and what didn’t....

TIPS FOR A SUCCESSFUL BOOK SIGNING

We’ve already covered how YOU must contact stores to book your signing events, so today I want to talk about some things you can do to make them successful. Write an announcement for the store to use over their intercom. They won’t do this on their own, but if you ask...